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Privacy Policy

Privacy Policy

Last Updated: October 20, 2026

ES_DO Saloon & Beauty Services ("ES_DO", "we", "us", or "our") is committed to protecting your personal data and privacy. This Privacy Policy outlines our practices regarding data collection, use, and sharing when you use our website, mobile application, and salon booking services.

1. Information We Collect

We collect only the personal information required to deliver our salon services:

  • Personal Identification: Your full name, mobile number, and email address (if provided).
  • Appointment & Service Data: Booked services, selected stylists, branch preference, and appointment history.
  • Payment Information: Transaction identifiers and payment status. Online payments are handled securely through accredited payment partners (e.g. Razorpay). We do not store sensitive payment credentials such as card numbers or CVV.
  • Usage & Device Data: Device type, IP address, and browser information used to maintain account security and service reliability.

2. How We Use Your Information

Your data is used strictly for legitimate business and operational needs:

  • Scheduling, managing, and confirming your salon appointments.
  • Sending transactional SMS and WhatsApp notifications (such as OTP verification and appointment reminders).
  • Managing membership credits, packages, and reward coin redemptions.
  • Addressing customer inquiries and resolving support requests.
  • Preventing fraud, unauthorized account access, and service misuse.

3. Information Sharing & Non-Sale Policy

We never sell, rent, or trade your personal data to third-party marketing entities.

We only share information with:

  • Our salon staff and stylists to fulfill your booked appointments.
  • Trusted technical partners (e.g., SMS gateways, payment processors, and cloud storage providers) under confidentiality agreements.
  • Regulatory or law enforcement authorities when required by applicable law in India.

4. Cookies and Local Storage

We use local storage within your browser to preserve essential session state, including authentication tokens (esdo_token), selected branch preference (esdo_selected_saloon_id), and referral codes (esdo_referral_code) to ensure smooth navigation across pages.

5. Data Security

We apply industry-standard security protocols, including encrypted communications (HTTPS/TLS) and restricted access controls, to safeguard your personal information against unauthorized access, modification, or disclosure.

6. Your Rights

You have the right to:

  • Review the personal data held about you in your account profile.
  • Request correction or updating of inaccurate personal data.
  • Request deletion of your account and personal data, subject to statutory record-retention requirements under applicable law.
  • Opt out of non-essential promotional messages.

7. Retention of Data

We retain personal data as long as your account is active or as necessary to provide booking services. Financial transaction records are retained for statutory audit and tax compliance periods as mandated by law.

8. Contact & Grievance Redressal

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your data, please contact our Grievance Officer:

Saloon Name: ES_DO Saloon & Beauty Services

Legal Entity: ES_DO Saloon & Beauty Services Private Limited

Address: ES_DO Saloon & Beauty Services, Main Road, Kochi, Kerala, India - 682001

Phone: +91 98765 43210

Privacy Inquiries: privacy@esdo.in

Customer Support: support@esdo.in

Grievance Officer: Grievance Officer (Customer Grievance & Compliance Officer) — grievance@esdo.in

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